Moms are going mobile for holiday shopping
At The Prowl, we pretty much have shopping on the brain 24×7. With the holiday shopping season starting to kick into high gear, you can just imagine how our brains are working overtime! The site is already brimming with lustworthy holiday gifts and decorations .
Last week we took a break from drooling over this mixer (what a thing of beauty!) to send out a survey to find out how moms will be approaching their holiday shopping this year. One thing is clear — online is where it’s at!
And the survey says…
Retailers better have their mobile sites ready – according to our new survey* nearly half of all moms (49%) are planning to make purchases on a mobile device this holiday season. This includes 32% who will be shopping on their tablets, 27% who will buy on their smart phones, and 11% who will be using both tablets and smart phones.
Online shopping overall also continues to grow, with 91% of moms planning to spend the same or more on online holiday purchases than they did last year. Meanwhile, just 24% of moms will be shopping primarily in store.
With this overall shift towards online shopping comes a shift in how moms look for deals. Moms are shunning the long Black Friday lines in favor of online coupon codes. Half the moms (49%) said they refused to wait in ANY line on Black Friday. Among the moms who would wait for a Black Friday deal, their average wait time was just 37 minutes. In contrast, 97% of moms use coupon codes for some or all of their online purchases.
Moms’ anticipated holiday gift spending for this year is roughly even versus last year; 55% say they will spend about the same, 23% will spend more, and 22% will spend less. Moms expect to spend an average of $224 on gifts for each of their children, which is almost even with the $221 they expect to spend on their husbands / significant others.
So, what about you — Will you be shopping on your phone and tablet this year?
*Methodology: In November 2013, The Prowl conducted a national online survey of 511 moms in the U.S. The survey included approximately 25 questions regarding moms’ holiday shopping plans.
The Prowl 
[…] experience website The Prowl conducted a survey of 511 mothers on 2013 holiday spending and made some interesting discoveries […]
[…] experience website The Prowl conducted a survey of 511 mothers on 2013 holiday spending and made some interesting discoveries […]
This also became an important part of how a specific gift is being given.
You can be sure that after they taste all these delicious products they will start purchasing other organic products.
A cheap Christmas gift that takes time, thought and effort is
often the best present you can give.
It’s the best time to make some plans for the future and
it’s time to be happy. I have read this post and if I may just I wish to recommend you
some fascinating things or suggestions. Perhaps you can write
subsequent articles relating to this article. I want to learn more issues
about it!
The act of helping you when you cannot afford Christmas
presents can be an immeasurable gift to the giver, as well.
Hopefully the suggestions in this article can help you to arrive
at a solution that you feel is acceptable if you find
that you, indeed, can’t afford Christmas gifts this year.
Many luggage companies manufacture packing cubes, including Eagle Creek;
travel guru Rick Steves even has his own line of
cubes.
I like the valuable information you provide in your articles.
I will bookmark your weblog and check again here regularly.
I am quite certain I will learn many new stuff right here!
Good luck for the next!
I was recommended this blog by means of my cousin. I’m
not sure whether or not this put up is written via him as nobody
else know such particular about my problem. You are incredible!
Thanks!
You’ve made some really good points there.
I checked on the internet to learn more about the issue and found most people
will go along with your views on this site.
I’m really impressed with your writing skills as well as with the layout on your
weblog. Is this a paid theme or did you customize it yourself?
Either way keep up the nice quality writing, it’s rare to see a nice
blog like this one these days.
Hmm it seems like your website ate my first comment (it was extremely long) so I guess I’ll just sum it up what I wrote and say, I’m thoroughly
enjoying your blog. I as well am an aspiring blog writer but I’m still
new to everything. Do you have any recommendations for beginner blog writers?
I’d certainly appreciate it.
I am actually pleased to glance at this web site posts which includes plenty of helpful information, thanks for providing these data.
Great goods from you, man. I have understand your stuff previous to and you are just extremely magnificent.
I actually like what you’ve acquired here, really like what
you are saying and the way in which you say it.
You make it enjoyable and you still take care of to keep it wise.
I can not wait to read much more from you. This is actually
a wonderful site.
We’re a gaggle of volunteers and starting a new scheme in our community.
Your website offered us with useful info to work on.
You have done an impressive task and our whole neighborhood can be thankful to you.
I am curious to find out what blog system you are utilizing?
I’m having some minor security problems with my latest blog and I’d like to
find something more safeguarded. Do you have any recommendations?
Minecraft forge downloads page
After I initially commented I seem to hafe clicked the -Notify me when new comments are added- checkbox and
fom nnow on whenever a comment is added I recieve 4 emails with the exact same comment.
Is thhere a way you are able to remve me from thaat service?
Kudos!
They are a very good way to promote business service.
Then consider yourself one of the few, true internet marketers.
Efficiency: Many carriers provide multiple receive emails, so
your fax messages are automatically delivered to whomever you intend.
Mobile shopping will definitely save your day. I wish though that local supermarkets will adopt this technology and then deliver my purchases the same day.